DNR Introduces New Logo
ANNAPOLIS, MD — The Maryland Department of Natural Resources (DNR) Secretary C. Ronald Franks introduced a new logo today for the agency.
The new emblem, which incorporates the elements of Maryland’s natural resources — water, earth, trees and wildlife — replaces the agency’s icon of the past two decades, a stylized cross-section of Maryland’s geology.
“We felt our logo no longer represented the agency’s priorities, or the increased energy and commitment we are directing toward Chesapeake Bay restoration,” Secretary Franks said. “We wanted a design that more fully embodied our work, our ecosystem and the spirit and beauty of our charge…we believe this new image fits the bill.”
To avoid incurring extra costs, the logo was designed in-house by a team of DNR employees, and will be phased in over time. Throughout the DNR Web site and on products produced in-house (e.g., paper signage), the logo will be replaced as soon as possible. As stationery supplies are depleted and new signage and uniforms are replaced, they will feature the new logo.
Posted April 29, 2004